{"id":1460,"date":"2016-09-30T01:08:45","date_gmt":"2016-09-30T01:08:45","guid":{"rendered":"https:\/\/shinshinfoundation.org\/new_site\/?page_id=1460"},"modified":"2016-11-05T04:13:03","modified_gmt":"2016-11-05T04:13:03","slug":"public-relations","status":"publish","type":"page","link":"https:\/\/shinshinfoundation.org\/index.php\/language\/zh\/intro\/organization-structure-2\/public-relations\/","title":{"rendered":"\u516c\u5171\u5173\u7cfb"},"content":{"rendered":"

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\u516c\u5171\u5173\u7cfb\u90e8\uff1a\u642d\u5efa\u5408\u4f5c\u7684\u6865\u6881<\/strong><\/h1>\n

\u6587\/\u5218\u96c1<\/p>\n

\n

\u6b23\u6b23\u516c\u5171\u5173\u7cfb\u90e8\u662f\u5728\u539f\u6709\u7684\u5bf9\u5916\u8054\u7edc\u7ec4\u3001\u6d3b\u52a8\u7ec4\u57fa\u7840\u4e0a\uff0c\u52a0\u4e0a\u65b0\u6210\u7acb\u7684\u5a92\u4f53\u5ba3\u4f20\u7ec4\u3001\u6b23\u6b23\u6742\u5fd7\u7f16\u8f91\u90e8\u4ee5\u53ca\u4fe1\u606f\u8d44\u6599\u7ec4\u5408\u5e76\u800c\u6210\u3002\u516c\u5171\u5173\u7cfb\u90e8\u7684\u4f7f\u547d\u5305\u62ec\u4e09\u4e2a\u65b9\u9762\uff1a<\/p>\n

\n1.\u6253\u9020\u6b23\u6b23\u54c1\u724c\uff0c\u6811\u7acb\u516c\u4f17\u5f62\u8c61\u3002\u8fdb\u4e00\u6b65\u5f3a\u5316\u6b23\u6b23\u7ee7\u627f\u4f20\u7edf\u3001\u52c7\u4e8e\u521b\u65b0\uff0c\u4e0e\u65f6\u4ff1\u8fdb\uff0c\u7cbe\u5fc3\u6253\u9020\u6700\u6709\u6548\u6700\u6709\u54c1\u8d28\u7684\u52a9\u5b66\u65b9\u5f0f\u65b9\u5411\uff0c\u5e2e\u52a9\u6b23\u6b23\u5b69\u5b50\u4e0e\u5b66\u6821\u6301\u7eed\u53d1\u5c55\u7684\u54c1\u724c\u8ba4\u77e5\uff0c\u4ee5\u53ca\u6b23\u6b23\u4e49\u5de5\u82e6\u5e72\u3001\u5b9e\u5e72\u3001\u81ea\u5f8b\u7684\u516c\u4f17\u5f62\u8c61\u3002<\/p>\n

\n2.\u914d\u5408\u6574\u4f53\u6218\u7565\uff0c\u7cbe\u5fc3\u9610\u91ca\u3001\u4f20\u64ad\u3002\u7d27\u5bc6\u914d\u5408\u6b23\u6b23\u7684\u6574\u4f53\u6218\u7565\u4ee5\u53ca\u9879\u76ee\u670d\u52a1\uff0c\u4ee5\u5a92\u4f53\u62a5\u9053\u3001\u7ec4\u7ec7\u6d3b\u52a8\u7b49\u5404\u79cd\u65b9\u5f0f\u8fdb\u884c\u5ba3\u4f20\u63a8\u5e7f\uff0c\u8ba9\u66f4\u591a\u4eba\u4e86\u89e3\u6b23\u6b23\u548c\u6b23\u6b23\u6b63\u5728\u505a\u7684\u4e8b\u60c5\uff0c\u5e2e\u52a9\u6b23\u6b23\u83b7\u5f97\u66f4\u591a\u7684\u652f\u6301\u3002<\/p>\n

\n3.\u52a0\u5f3a\u6a2a\u5411\u8054\u7cfb\uff0c\u62d3\u5c55\u5408\u4f5c\u6e20\u9053\u3002\u52a0\u5f3a\u4e0e\u5404\u7c7b\u5408\u4f5c\u4f19\u4f34\uff0c\u4ee5\u53ca\u5a92\u4f53\u548c\u653f\u5e9c\u673a\u6784\u7684\u6c9f\u901a\u8054\u7edc\uff0c\u6574\u5408\u5404\u65b9\u8d44\u6e90\uff0c\u4fc3\u8fdb\u5408\u4f5c\uff0c\u5171\u540c\u53d1\u5c55\u3002
\n\u516c\u5173\u90e8\u4e0b\u8bbe\u4e94\u4e2a\u7ec4\uff1a<\/p>\n

\n1. \u5bf9\u5916\u8054\u7edc\u7ec4\uff0c\u4e3b\u8981\u804c\u8d23\u5305\u62ec\uff1a
\n(1) \u4e0e\u76f8\u5173\u516c\u76ca\u7ec4\u7ec7\u3001\u6821\u53cb\u4f1a\u3001\u540c\u4e61\u4f1a\u4ee5\u53ca\u516c\u53f8\u3001\u4e2a\u4eba\u53d1\u5c55\u548c\u4fdd\u6301\u53cb\u597d\u5173\u7cfb\uff0c \u642d\u5efa\u597d\u6b23\u6b23\u5bf9\u5916\u8054\u7cfb\u6c9f\u901a\u7684\u5e73\u53f0\uff0c\u4fc3\u8fdb\u4ea4\u6d41\uff0c\u505a\u5230\u8d44\u6e90\u5171\u4eab\u3001\u4e92\u5229\u4e92\u60e0\u3002
\n(2) \u6269\u5927\u4e0e\u5df2\u6709\u5408\u4f5c\u4ea4\u6d41\u5173\u7cfb\u7684\u673a\u6784\u7ec4\u7ec7\u8fdb\u4e00\u6b65\u4ea4\u6d41\uff0c\u53d1\u6398\u8fdb\u4e00\u6b65\u5408\u4f5c\u7684\u6f5c\u529b\u3002
\n(3) \u4e0e\u4e2d\u56fd\u653f\u5e9c\u673a\u5173\u5efa\u7acb\u3001\u7ef4\u62a4\u548c\u52a0\u5f3a\u5173\u7cfb\uff0c\u4ee4\u5bf9\u65b9\u4e86\u89e3\u6b23\u6b23\u52a8\u6001\u548c\u53d1\u5c55\u8d8b\u52bf\uff0c\u5e2e\u52a9\u6b23\u6b23\u4e86\u89e3\u56fd\u60c5\u548c\u76f8\u5173\u653f\u7b56\uff0c\u5efa\u7acb\u4e92\u4fe1\u673a\u5236\uff0c\u4e92\u76f8\u652f\u6301\uff0c\u5b9e\u73b0\u53cc\u8d62\u3002<\/p>\n

\n2. \u6d3b\u52a8\u7ec4\uff0c\u4e3b\u8981\u5de5\u4f5c\u4efb\u52a1\u662f\u6839\u636e\u6b23\u6b23\u603b\u4f53\u6218\u7565\u548c\u9879\u76ee\u8981\u6c42\uff0c\u7ec4\u7ec7\u5b9a\u671f\u4e0d\u5b9a\u671f\u7684\u6d3b\u52a8\uff0c\u5305\u62ec:
\n(1) \u6bcf\u5e746\u6708\u6237\u5916\u91ce\u9910\u3002\u8fd9\u662f\u6b23\u6b23\u5185\u90e8\u7684\u8054\u8c0a\u6d3b\u52a8\uff0c\u5176\u76ee\u7684\u662f\u52a0\u5f3a\u6b23\u6b23\u4e49\u5de5\u53ca\u5bb6\u5c5e\u4e4b\u95f4\u3001\u4e0e\u6350\u6b3e\u4eba\u4e4b\u95f4\u7684\u4e2a\u4eba\u8054\u7edc\u4ea4\u6d41\uff0c\u589e\u8fdb\u611f\u60c5\uff0c\u4e5f\u6f5c\u5728\u5730\u53d1\u5c55\u672a\u6765\u4e49\u5de5\u4e0e\u6350\u6b3e\u4eba\u3002
\n(2) \u5e74\u7ec8\u7b79\u6b3e\u4f1a\u3002\u8fd9\u662f\u6b23\u6b23\u4e00\u5e74\u4e00\u5ea6\u7684\u6700\u91cd\u8981\u7684\u7b79\u6b3e\u6d3b\u52a8\uff0c\u62a5\u544a\u4e00\u5e74\u6210\u7ee9\u548c\u6765\u5e74\u53d1\u5c55\u89c4\u5212\uff0c\u611f\u8c22\u6350\u6b3e\u4eba\u548c\u4e49\u5de5\u7684\u4ed8\u51fa\uff0c\u5e76\u4e3a\u6b23\u6b23\u7b79\u6b3e\u3002
\n(3) \u6839\u636e\u5b9e\u9645\u9700\u8981\uff0c\u4e0d\u5b9a\u671f\u5730\u4e3e\u529e\u5176\u4ed6\u6d3b\u52a8 \u3002
\n(4) \u4e3a\u6d3b\u52a8\u51c6\u5907\u7269\u54c1\u8d44\u6599\u548c\u793c\u54c1\u3002<\/p>\n

\n3. \u5a92\u4f53\u5ba3\u4f20\u7ec4\uff0c\u4f5c\u4e3a\u65b0\u6210\u7acb\u7684\u90e8\u95e8\uff0c\u4e3b\u8981\u804c\u8d23\u662f\uff1a\u914d\u5408\u6b23\u6b23\u6218\u7565\u548c\u9879\u76ee\u8981\u6c42\uff0c\u505a\u597d\u65b0\u95fb\u53d1\u5e03\u3001\u6b23\u6b23\u7f51\u7ad9\u548c\u81ea\u5a92\u4f53\u7684\u5185\u5bb9\u63d0\u4f9b\u4e0e\u7ba1\u7406\uff0c\u589e\u8fdb\u6b23\u6b23\u4e0e\u793e\u4f1a\u3001\u6b23\u6b23\u4e0e\u53d7\u52a9\u5b66\u6821\u4ee5\u53ca\u6b23\u6b23\u5185\u90e8\u5404\u90e8\u95e8\u4e4b\u95f4\u7684\u4e86\u89e3\uff0c\u5305\u62ec\uff1a
\n(1) \u914d\u5408\u6b23\u6b23\u6d3b\u52a8\u4e3e\u529e\u65b0\u95fb\u53d1\u5e03\u4f1a\uff0c\u4e3a\u5a92\u4f53\u63d0\u4f9b\u7a3f\u4ef6\uff1b
\n(2) \u6b23\u6b23\u5b98\u7f51\u5185\u5bb9\u53ca\u65f6\u66f4\u65b0\uff1b
\n(3) \u6b23\u6b23\u81ea\u5a92\u4f53\uff08\u5fae\u535a\uff0c\u5fae\u4fe1\u516c\u4f17\u53f7\uff0cFacebook\u7b49\uff09\u5185\u5bb9\u53d1\u5e03\u4e0e\u7ba1\u7406\uff1b
\n(4) \u6b23\u6b23\u6587\u5ba3\u6750\u6599\u7684\u7f16\u8f91\u5236\u4f5c\u548c\u5370\u5236\u53d1\u653e\u3002<\/p>\n

\n4. \u6b23\u6b23\u6742\u5fd7\uff0c\u4f5c\u4e3a\u8fde\u63a5\u6b23\u6b23\u5b66\u6821\u3001\u4e49\u5de5\u3001\u6350\u6b3e\u4eba\u3001\u5408\u4f5c\u4f19\u4f34\u3001\u4ee5\u53ca\u5173\u5fc3\u6b23\u6b23\u6559\u80b2\u57fa\u91d1\u4f1a\u7684\u793e\u4f1a\u5927\u4f17\u7684\u7ebd\u5e26\uff0c\u6b23\u6b23\u6742\u5fd7\u5b9a\u671f\u5ba3\u4f20\u62a5\u9053\u56fd\u5185\u5916\u6b23\u6b23\u7ec4\u7ec7\u53d1\u5c55\u52a8\u6001\u3001\u9636\u6bb5\u6027\u6210\u679c\u3001\u6770\u51fa\u9886\u8896\u3001\u4e49\u5de5\u548c\u6350\u6b3e\u4eba\u3001\u5408\u4f5c\u7ec4\u7ec7\u673a\u6784\u3001\u8bbf\u6821\u89c1\u95fb\u7b49\uff0c\u642d\u5efa\u6b23\u6b23\u5b66\u6821\u95f4\u5b66\u751f\u3001\u8001\u5e08\u53ca\u6821\u957f\u76f8\u4e92\u4ea4\u6d41\u3001\u5b66\u4e60\u7684\u5e73\u53f0\u3002\u76ee\u524d\u4e3a\u5b63\u520a\uff0c\u5e73\u9762\u53ca\u7535\u5b50\u53cc\u7248\u3002<\/p>\n

\n5. \u4fe1\u606f\u8d44\u6599\u7ec4\uff0c\u4e3b\u4f5c\u804c\u8d23\u662f\uff1a\u6536\u96c6\u6574\u7406\u6b23\u6b23\u6587\u6863\u3001\u97f3\u50cf\u8d44\u6599\uff0c\u5efa\u7acb\u6b23\u6b23\u8d44\u6599\u5e93\uff0c\u4f9b\u6b23\u6b23\u5404\u90e8\u95e8\u4f7f\u7528\u3002\u5305\u62ec\uff1a
\n(1) \u6b23\u6b23\u6587\u5b57\u8d44\u6599\u7684\u6536\u96c6\u3001\u6574\u7406\u548c\u5b58\u6863\uff0c\u5982\u5a92\u4f53\u62a5\u9053\u3001\u6b23\u6b23\u5ba3\u4f20\u54c1\uff08\u542b\u5e74\u62a5\u3001\u6b23\u6b23\u6742\u5fd7\u53ca\u5176\u4ed6\u5ba3\u4f20\u54c1\uff09\u3001\u6b23\u6b23\u5de5\u4f5c\u6587\u4ef6\uff08\u5982\u6708\u4f1a\u8bb0\u5f55\u3001\u53c2\u8bbf\u62a5\u544a\u7b49\uff09\uff1b
\n(2) \u5bf9\u6709\u9700\u8981\u7684\u6587\u5b57\u8d44\u6599\u63d0\u4f9b\u82f1\u8bed\u7ffb\u8bd1\uff1b
\n(3) \u4e3a\u6b23\u6b23\u5728\u6e7e\u533a\u7684\u5927\u578b\u6d3b\u52a8\u5b89\u6392\u6444\u5f71\u6444\u50cf\uff0c\u5236\u4f5c\u5ba3\u4f20\u89c6\u9891\u3001\u62a5\u9053\u89c6\u9891\u7b49\uff1b
\n(4) \u5bf9\u4e8e\u6b23\u6b23\u5728\u5176\u4ed6\u5730\u533a\u7684\u5927\u578b\u6d3b\u52a8\uff0c\u8054\u7cfb\u6d3b\u52a8\u4e3b\u8981\u8d1f\u8d23\u4eba\uff0c\u6536\u96c6\u3001\u6574\u7406\u548c\u6536\u5b58\u76f8\u5173\u8d44\u6599\u3002<\/p>\n

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\u00a0<\/p>\n

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